Information for Creators

Whether you’re a reader of Romance, Thrillers or Fantasy, we’ll have the ideal Challenge for you! We adore all genres, and support debut releases through to bestsellers, working with independent presses up to the big 5 publishers. 

Bookstagrammers, BookTokkers and Booktubers, you’re all welcome here! Worried that your following is too small or that your posts don’t receive enough likes? At ChallyPop, we care only about the quality and the creativity of your content. 

Our bookish Challenges might require you to create a review reel, lip sync to a dedicated sound, dress up as a character, or use a specific filter. Challenges will always be bespoke to the book release and must clearly display the jacket image and include the provided hashtags and mentions. 

Information for Clients

Publishers, we know the difficulties you’re facing when it comes to influencer marketing. ChallyPop offers you a new, exciting and equitable way to not only engage creators but to empower readers to consider themselves as influencers, too.

Perhaps you have a popular upcoming release and want to encourage everyone who buys a book to post about it publically? Maybe you have a hidden gem that needs extra amplification? Or you need to guarantee social buzz off the back of a proof mailing?

Accompany any publication or marketing campaign with a ChallyPop Challenge in order to maximise the number of mentions online in a way that ensures a high quality and genuine, meaningful content. 

Submit your Challenge, define your budget, and set your guidelines. Then watch the entries roll in!